Talk of the Bay, host George Cadman discusses the history and the future of The Catalyst in downtown Santa Cruz with her guests Alyssa Pullen owner of the Teahouse Spa, David Bean host of KSQD’s New Squid in Town music program and local music scene expert, and Hector Marin, organizer of the the Save the Catalyst campaign and local activist. They will discuss how they see the plans to rebuild the Pacific Ave property as seven stories, six of which would be residential units without parking, with ground floor retail.
To stay on top of the Save the Catalyst campaign:
savethecatalyst@gmail.com
Instagram:
https://www.instagram.com/savethecatalyst/
Thursday, January 29th, 2026 community meeting with developer @ 6pm:
https://www.santacruzca.gov/Government/City-Departments/Community-Development/Current-Planning/Significant-Projects-Planning/Projects/Pacific-Avenue-1009-1011-1015
Save the Catalyst from demolition Petition:
https://www.change.org/p/save-the-catalyst-from-demolition
