The city of Santa Cruz has been literally attacked by the “Made Fresh Crew” artist collective. A total of 19 wall murals were painted recently on the eastside, westside and downtown. It’s a project headed up by Santa Cruz local, Tay Lion, aka Taylor Reinhold. Reinhold has found his calling in painting murals and designing logos. He has excelled in design, art curation, and large-scale installations for the likes of Burning Man, Plantronics, Comcast, and LinkedIn. He has also created murals around the world in Brazil, Costa Rica, Tanzania, and Thailand.
Reinhold’s newest endeavor as Director of Sea Walls Santa Cruz in September 2021 is in bringing the PangeaSeed Foundation’s global Sea Walls: Artists for Oceans program to Santa Cruz. The Made Fresh Crew created 19 ocean conservation-themed murals around Surf City. These murals were completed in a week and saw over twenty-five artists from Santa Cruz across the US participate.
See photos of many of the Santa Cruz murals taken by Chris Krohn on the KSQD web page.